We have been treated to a mini-seminar on the do’s and don’ts of self-publishing by author Peter Bowerman, author of the book “The Well-Fed Self-Publisher” (TWFSP). If you missed parts one, two, or three, click the links to get caught up. Peter, you’ve been telling us the things we need to do to get our names out there. Sounds like you’ve got to be quite the “marketing expert” to be a successful self-publisher. Is that true? Absolutely not. For those who say, “I just don’t have what it takes to be a successful book promoter,” I firmly assert that commercial … Continue reading →

We are having a fascinating chat with Peter Bowerman, author of the book “The Well-Fed Self-Publisher” (TWFSP). If you’ve just joined us, click here for part one and here for part two. Peter, you talk quite a bit about using the Internet for promotion. How important is it for an author to establish an Internet presence? It’s critically important, given that, these days, the Internet is where so many people spend so much of their time collecting so much of the knowledge they live and operate by. As for how I established my ‘Net presence, it all went back to … Continue reading →

We are joined again today by Peter Bowerman, author of the book “The Well-Fed Self-Publisher” (TWFSP). If you missed yesterday’s installment, click here to get caught up. Peter, you talk quite a bit in your book about taking marketing to the next level. What would you say are some of the most common mistakes new authors make, and how can they best utilize their time for the greatest results? Probably the most common mistake is not putting time and money into creating a high-quality finished product – especially in one’s cover design. It’s categorically impossible to overstate the importance of … Continue reading →